Local SEO - Canada

Building neighbourhood visibility for a Toronto physiotherapy clinic.

The Client

A physiotherapy clinic in Toronto needed more booked appointments for sports injury, back pain and post-surgery rehabilitation searches.

The Challenge

The clinic had strong practitioners but weak search visibility beyond its brand name. Treatment pages were generic and did not match neighbourhood-specific search behavior.

The Approach

We rewrote treatment pages, built neighbourhood-specific landing sections, optimized GBP services, added practitioner trust content and fixed citation consistency across local directories.

The Result

Over six months, booked appointments from organic search grew 146%, the clinic entered the local top 3 in three neighbourhoods and physiotherapy near me clicks from GBP rose 132%.

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